‘Haters will say this urn is mid’: US National Gallery of Art curator is Insta hit with Gen Z

Alison Luchs’s Instagram posts in slang have been a huge hit National Gallery of Art/@ngadc
Alison Luchs, the deputy head of sculpture at the National Gallery of Art in Washington, DC, is getting down with the kids in a big way.
Luchs was asked by the gallery’s social media manager, Sydni Myers, to appear in a series videos aimed at reaching out to a younger Gen Z audience. The posts have since gone viral, clocking up almost nine million hits so far.
“Chat, I’m about to buss it down Roman Empire style,” says Luchs, aged 77, in a recent Insta reel focused on a 16th-century urn. “Haters will say this urn is mid [mediocre], but they don’t know we’ve clocked its tea [uncovered something new].”
In a video focused on a 16th-century tin-glazed plate created by the Italian ceramicist Orazio Pompei, Luchs says: “Look how bro glazed it. He went goblin mode with all these colours [he was self-indulgent].” Alison, your take on art history treasures is straight bussin’.
The social media satirist behind the popular digital persona told The Art Newspaper she was eyeing up new art world projects—but she may not be leaving Insta just yet

source